Affordable Wordpress Websites for Small Businesses
Give yourself the best chance to actually have a holiday! With the Christmas holidays rapidly approaching, we are all well and truly ready for some R&R – but it can be tough when you are a small business owner in the 24/7 digital world. While we can’t just get our annual leave signed off and walk out the door like the “other half” – by setting expectations of your website visitors, you can hopefully … Read More
Having good Ts & Cs for your business is super important and can save business owners a lot of money in the long run. You need to cover your butt so people you do business with understand what’s expected of them and can’t go back on their word. Kiwis love DIY so here are 5 simple steps breaking down how to write terms and conditions for your business: Step 1: Write a list of … Read More
If you are on the fence (or even slightly confused) about why you should be writing a business blog, I hope that the below will convince you to take the plunge and make a start. Writing a business blog help drive traffic to your website Every time you add a new blog post to your website, you benefit from the following: Fresh content on your website Search engines loves websites that are updated and … Read More
I work with a lot of clients who love the flexibility and portability of Gmail email – but obviously don’t love having the unprofessional looking xxx@gmail.com address on their business communications. In this situation, Google Apps for Work is a great solution, giving you business email with Gmail – but there are some steps that you need to ensure that you take in order for your wonderful business email with Gmail to work seamlessly with your website or the likes of Mailchimp (otherwise they will get relegated to junk folders, or not get delivered at all…).
For many small businesses, especially start-ups, if you are relatively technically savvy, the DIY route is often the most logical step to creating your website – as time is generally more abundant than funds. For those of you taking this route, I would like to share 5 top tips to get you off on the right foot with a DIY WordPress website: 1. Use a premium/paid theme I know, paying for things when there … Read More
Are testimonials a helpful reassurance for potential clients, or are they self-serving bragging? I get asked this a lot when helping clients with websites. Well, it depends on what they say – and how you use them. I hope that this article will help you to make the most of great testimonials. Everyone knows that a business is only going to publish a good testimonial on their website. Therefore, it becomes very much about … Read More
People like to do business with people. For a small business getting your About page right can help you build a level of trust and assurance with your visitors (potential customers) – and portray to them exactly whom they will be dealing with. If you are feeling a bit shy, or unsure how much you want to put yourself out there – here are some of my top tips: 1. Write your About … Read More